bleed
= when a printed piece has color or image to the edge or the
paper the image or color needs to exceed the paper edge and
get cut off. This exceeding amount is bleed and is usually at
least 1/8".
camera
ready art = artwork that is ready to be scanned or
shot as is.
CMYK
= the four-colors of ink used to print in four-color process.
They are cyan, magenta, yellow and black respectively.
Desert
Desktop = a graphic design firm specializing in print
media.
dpi
= dots per inch. It is a measurement critical to the quality
of output. If a print job is printed at 150 lines per inch the
dpi of all photos converted to halftones being printed should
be 300 dpi (double the line screen).
eps
= encapsulated postscript (art)
halftone
= the conversion of a continuous tone art (i.e. photograph)
into many dots so the art may be printed.
imposition
= also see printer spreads, process of laying out the job to
correspond to the way it will be needed on press.
keyline
= a frame, usually around a scanned piece of art.
image
setter = an output mechanism that can output a positive
or negative (like film) material.
lpi
= lines per inch, number of line screen a job is printed at.
Also see dpi.
M
= one-thousand outline = refers to a piece of art that has a
portion of it clipped out.
paper
coating = paper that has a coating on it's surface.
Various coats are dull, matte and gloss.
paper
grade = a number rating of the quality of paper (#1
through #5 - with #1 being the most white and ususally the most
costly)
printers'
spreads = also see imposition, placing the pages
in accordance to how the job will be printed. We read in reader's
spreads; we print in printer's spreads.
reader's
spreads = having the pages in order that we read
(usually numerical). register = aligning all elements on film
and on press to print properly.
resolution
= refers to the number of dots per inch printed or scanned.
RGB
= red, green and blue. The primary colors for a monitor.
RIP
= raster image processor; the part of a printer or image setter
that "rasterizes" the information to film or paper.
saddle
stitch = to fasten a booklet through the middle of
the book usually with staples.
scanner
= a device used to convert a piece of art (usually a photograph)
to an electronic file.
signature
= a printing term that refers to the printed sheet in printers'
spreads
spine
= the skinny part of the cover between front and back covers
or the backbone of a bound book.
stripping
= a printing term that refers to positioning and taping up film
in register.
Tiff
= tagged image file format (art)
trap
= in printing when more than one-color overlaps another color
the colors are either minutely enlarged (spread) or reduced
(choked) to prevent white gaps between the colors from leaking
through.